The final day of SBC Summit 2026 brought another round of product announcements and industry updates to the Media Hub in Lisbon.

The programme included a new gaming concept from BETBY, followed by a closing discussion in which senior SBC representatives reflected on the achievements of this year’s event and looked ahead to future editions.

As an Official Media Partner of SBC Summit 2026, HUIDU was on site to capture selected announcements and developments from the Media Hub throughout the three-day event.

BETBY Introduces SlotBet Games

BETBY officially introduced SlotBet Games, a new iGaming concept designed to bridge the gap between sportsbook and casino.

Presented by Chief Commercial Officer Chris Nikolopoulos, the concept brings slot-style gameplay into the live sports betting experience.

BETBY refers to the new format as “slotbetting”, positioning it between two of the industry’s largest verticals.

The presentation demonstrated how companies are exploring hybrid products that combine recognisable elements from different categories. Such concepts aim to create new player experiences while expanding the ways audiences can interact with live sporting events.

The introduction of SlotBet Games also reflects a broader industry focus on product differentiation as suppliers respond to changing player expectations and increasing market competition.

SBC Reviews the Achievements of the 2026 Summit

Later in the afternoon, SBC senior representatives Andrew McCarron, Stuart Duff and Miles Lewis reflected on the main milestones and achievements of SBC Summit 2026.

The speakers reviewed the event’s three days of meetings, product showcases, discussions and international business connections. They also shared plans and expectations for future editions of the summit.

The closing session brought the Media Hub programme and three days of industry activity in Lisbon toward a conclusion.

Three Days of Media Hub Coverage

As an Official Media Partner, HUIDU followed selected press conferences and industry announcements throughout SBC Summit 2026.

Across the three days, the Media Hub featured discussions covering product innovation, audience data, new market development, identity verification, compliance and changing commercial models.

These conversations demonstrated how technology, regulation, audience expectations and business strategy are becoming increasingly connected across the global gaming industry.

HUIDU will continue monitoring relevant developments and sharing information that may be useful to businesses, service providers and partners across the wider industry ecosystem.

Thank you, SBC Summit 2026. We look forward to the next edition.

Event Information

- Event: SBC Summit 2026

- Date: 29 September–1 October 2026

- Venue: FIL and MEO Arena, Lisbon

- HUIDU’s role: Official Media Partner

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